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An Access Database is available.
Here is an excellent article from Forbes magazine about Marketing Funnels
which defines "5 Steps to Customer Acquisition".
Training is available in Marketing from the
Quick Sprout University
Conceptual Data Model
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Steps in the Method
Step 1. Create a Community of Leads (Potential Customers).
Step 2. Establish relationships using Blogs, Facebook Posts and Tweets.
Step 3. Obtain credibility as Thought Leader with authoritative
articles and White Papers.
Step 4. Generate Sales Pages with a Call-To-Action ('CTA') for
Leads who are on the point of becoming Customers.
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Barry Williams
Principal Consultant
January 10th. 2016
Database Answers Ltd.
London, England
© DataBase Answers Ltd. 2016
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